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Esurance introduces homeowners insurance in Alberta


October 13, 2016   by Canadian Underwriter


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Esurance, the online direct-to-consumer insurance company, announced on Thursday that it is now offering homeowners insurance in Alberta.

GuardianThe Esurance homeowners policy offers Albertans comprehensive protection as well as water backup and additional living expense coverage to safeguard their homes, cover their belongings and protect their personal liability, Esurance explained in a press release. Alberta is now the first province where homeowners insurance is available from Esurance.

Esurance’s homeowners insurance offers a wide range of coverage options. Standard coverage options are available, including personal property protection, family liability protection and guaranteed replacement cost for the home, which ensures customers have the necessary funds to rebuild their home in the event it’s destroyed. There are also different packages available based on a customer’s specific need, such as roof surfaces protection, which covers the partial or full cost of a roof replacement due to severe weather damage from hail or windstorm storms.

Esurance auto insurance is also available in Alberta. Bundling options for homeowners and auto insurance coverage are available for new and existing customers to add more savings to customers’ insurance coverage, Esurance said in the release. The company offers a multi-policy discount, qualifying customers who already have an insurance policy with Esurance to earn a discount on all of their policies.

“Looking to the year ahead, we hope to further expand our product availability to other provinces, offering cost-saving options on home and auto insurance policies for more Canadians,” said Saskia Matheson, general manager at Esurance Canada, in the release. “We understand a person’s home is their ultimate safe haven. It’s a source of pride and enjoyment that they want to protect from both those unexpected accidents and certain risks that come with homeownership. That’s why we created an intuitive online experience that lets homeowners design and purchase a unique, customized policy. It’s affordable protection at a price that’s right for them.”

Part of the Allstate Canada family, Esurance provides auto insurance direct to Canadian consumers and offers multiple insurance products in the United States, including auto, homeowners, motorcycle and renters. Esurance began offering insurance online in the U.S. in 1999 and expanded into Canada in February 2015.


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1 Comment » for Esurance introduces homeowners insurance in Alberta
  1. It will be interesting to see how Esurance rates for both home and auto insurance will compare to other players in Alberta. I am wondering how close the rates will be close to the ones Allstate offers.

    Can overland flooding protection be purchased as an additional coverage?

    Alex from InsurEye

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