Canadian Underwriter

BrokerLink grows across Ontario with three acquisitions


July 9, 2018   by Staff


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merger_sizedOntario brokerages Adriatic Insurance Brokers Ltd., Magermans & Raes Insurance Brokers Ltd., and Insurance Protection Group Inc. will join BrokerLink, one of the largest Canadian property and casualty insurance brokerages. Terms of the transactions were not disclosed. The acquisitions add seven Ontario locations — Sarnia, Chatham, Petrolia, Woodbridge, Cobourg, Norwood, and Peterborough.

The company’s reputation, local experts, and emphasis on customer service were key reasons why the brokerages decided to join, according to a release.

“We’re known for our commercial insurance expertise,” said Adriatic President Don Bowden. “We wanted to become part of a company which could carry on our positive reputation and where our team could enhance their skills. BrokerLink offered both; we’re confident our decision will have long‐term benefits for our employees and customers.”

BrokerLink’s “local” approach was also important to Magermans & Raes.

“We have local offices with local insurance experts; it enriches the service we provide. We understand insurance, our customers, and the community,” said company President Tony Magermans. “BrokerLink takes the same approach. Customers are served at local offices by experts who are also community members. It was a natural fit for us to join BrokerLink.”

Insurance Protection Group Inc. President, Dwayne Day, said joining BrokerLink will enhance the service customers receive.

“Providing high‐quality customer service has always been a priority for us. We wanted to join a company that took this as seriously as we do,” said Day. “Our customers will benefit from the positive relationships BrokerLink has developed with insurance providers and the company’s commitment to tailoring insurance to their needs.”

BrokerLink President Joe D’Annunzio highlighted the benefits of the company’s model as the reasons why the brokerages joined agreed to the deal.

“Our reputation, local experts, and commitment to excellent service mean brokerages that join BrokerLink can be assured their customers and employees are a top priority,” explained D’Annunzio. “We welcome the employees and customers of Adriatic, Magermans & Raes, and Insurance Protection Group and look forward to the growth and development opportunities.”

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This story was originally published by Canadian Insurance Top Broker.


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