VANCOUVER, BC – Can-Sure Underwriting Ltd announced today that Can-Sure has acquired the Property Division and its entire book of business from Chutter Underwriting Services effective September 01, 2010.
“We are very excited to welcome Bruce MacKinnon, John Woodcock and their entire underwriting team to Can-Sure Underwriting Ltd,” said Jeff Hart, President & CEO, Can-Sure Underwriting Ltd. “They have built a strong reputation and relationship with many brokers across Western Canada, and we look forward to expanding our underwriting capabilities and National presence in the coming months.” All staff from the Chutter Property Division will move to the Can-Sure office located at Suite 730, 800 West Pender St, Vancouver, BC effective September 1st, 2010 and both Bruce MacKinnon and John Woodcock, as partners, will become members of the firm’s senior management team.
“We are very excited to join a company that has a strong vision for the future, and our values and organizational cultures are similar and our products and distribution networks complementary,” said MacKinnon and Woodcock. This combination will benefit our insurers, our brokers and their clients.
Building on the dynamism of its expanded underwriting team, Can-Sure significantly increases its underwriting expertise in property, casualty, construction and specialty lines insurance and will pursue the diversification of its commercial lines portfolio in all Canadian markets. Finally, with the addition of new brokers, the company will now benefit from an expanded broker distribution network.
“This acquisition further supports our strategy to become Canada’s leader for underwriting solutions, says Hart.” Can-Sure Underwriting Ltd is now one of the largest independent Managing General Agents (MGA’s) in Western Canada.
Under the terms of the Asset Purchase Agreement, Chutter Underwriting Services will retain its Casualty lines business. _____________________________________
THE NEW CAN-SURE
The new corporate logo represents the marriage of the history and tradition of Can-Sure with a modern and sophisticated marketplace. The clean and simplified lines of the letters “CAN” combined with a bolder emphasis on the word “SURE” and the continuity of the logo mark is created by a progressive brand message of “Simple, Convenient, Easy | YOU CAN BE SURE”.
The purpose of the re-brand is to communicate a new way of viewing the underwriting industry. “The industry is quickly evolving and with a vision to becoming leaders in underwriting solutions, the intent is simple, convenient and easy” says Simon Chang, Chief Creative Director at Epic Marketing Solutions. Hence the logo mark is simplified further with the removal of the descriptor “Underwriting Ltd.” The logo will carry familiarity, and ensure that the brand message is communicated. _____________________________________
Soon to LAUNCH!
MARKETING / WEBSITE
Can-Sure is excited about the launch of a new website on Sept 15th 2010. The new site has a complete new data architecture and navigation design which allows Can-Sure to quickly deploy solutions. With the goal to fully automate the MGA’s online application process, Can-sure will feature a simplified search and download user interface. An extensive admin tool allows the site to be updated by various divisions throughout the company to keep the content fresh and informative. Currently under construction is a secure back-end application web tool to inform customers of the status of each application.
In future stages, the new Can-Sure website will feature exciting tools that are simple, convenient and packed with information. Simply register online at www.can-sure.com to receive updates. _____________________________________
ABOUT CAN-SURE UNDERWRITING LTD
CAN-SURE UNDERWRITING LTD, is a Managing General Agent (MGA) providing innovative underwriting solutions for “standard” and “non-standard” commercial risks for all independent brokers across Canada. As an independently owned and operated company, Can-Sure success is based upon its leadership, integrity, innovation, service and relationship with its brokers. Can-Sure is committed to its broker distribution network and its classes of business.