Sonnet teams with digital bank to offer group insurance
May 30, 2023 by David GambrillSonnet Insurance has teamed up with the digital bank Tangerine to offer customized digital home and auto insurance exclusively for Tangerine clients. “This relationship speaks to the needs of our like-minded customers who value digital-first experiences that are trusted, straightforward,…
Why Sonnet asked for a 50% auto rate increase in Nova Scotia in 2020
January 10, 2020 by Greg MeckbachOnline direct writer Sonnet has been under-charging auto clients in Nova Scotia who have fewer than 20 years’ experience or less, but that is about to change. As a result of rate changes approved Thursday, the premium increase will be…
Man named in FSRA warning denies soliciting business for Sonnet
December 13, 2019 by Greg MeckbachA Toronto man who told Canadian Underwriter he recommended direct writer Sonnet to some of his friends is denying allegations made by the Ontario insurance market conduct regulator that he actually solicited auto insurance through Sonnet. “I am not soliciting…
How Sonnet’s working out so far for Economical
August 13, 2019 by Greg MeckbachDirect writer Sonnet, launched three years ago by Economical Insurance, has doubled in size in one year. “We are getting a broader base of customers. It’s not just millennials,” Rowan Saunders, president and CEO of Waterloo, Ont.-based Economical, told Canadian…
How much business Sonnet writes for Economical
February 22, 2019 by Greg MeckbachDirect writer Sonnet accounted for about 5% of Economical Insurance‘s premiums in 2018, the Waterloo, Ont. mutual reported Thursday. “While Sonnet requires additional scale to achieve profitability, we now have sufficient insights and experience to improve performance, and we have…
Why it’s not so easy for an insurer to go direct
January 21, 2019 by Greg MeckbachWawanesa’s decision to write insurance in Canada through brokers only came as a shock to some consultants. “If you talk to the consultants down on Adelaide Street [in Toronto] in their big offices, what are they going to tell an…