Former Maclean’s publisher hired for new Canadian Underwriter and Claims Canada role

TORONTO, November 2, 2017 / insPRESS/ – Newcom Business Media Inc. is pleased to announce the appointment of Sandra Parente to the new role of Director, Business Development, of the Insurance Media Group.

The Insurance Media Group publishes Canadian Underwriter, Claims Canada and the Ontario Insurance Directory, as well as a number of online vehicles for property and casualty insurance professionals in Canada.

Previously, Sandra was Group Publisher, News & Sports at Rogers Media, where she oversaw Maclean’s and Sportsnet; prior to that, she was the Publisher of MoneySense. She has also served as GM, Corporate Sales for Rogers Media’s B2B publishing group. In that role, she worked for a wide range of business markets, such as insurance, financial services and marketing. Sandra has extensive experience in the development of marketing solutions across core B2B media platforms, including print, digital, custom publishing and events.

“Sandra is a highly regarded collaborator who works consultatively with marketers, helping them clarify their objectives, build out their strategy and, ultimately, make better business decisions,” says Ian Portsmouth, Managing Director of the Insurance Media Group. “Those assets, combined with her financial services knowledge and multimedia experience, will no doubt make Sandra a prized resource in the eyes of our customers.”

Sandra is a recipient of numerous customer-first and business solutions awards. Her achievements in product innovation include leading the development of the Maclean’s Archive; the digital transformation of the Maclean’s education portfolio; the creation of Canada’s Product of the Year program; and the launch of MoneySense events for investors.

About Canadian Underwriter
Founded in 1934, Canadian Underwriter remains the go-to publication of Canada’s property and casualty insurance market. Through its website, monthly magazine and daily newsletter, Canadian Underwriter delivers the news, analysis and insight that insurance and risk professionals need to succeed. Visit CanadianUnderwriter.ca

About Claims Canada
Claims Canada is the country’s only national claims and loss adjusting publication and the official journal of the Canadian Independent Adjusters’ Association (CIAA). With its website and highly targeted magazine, Claims Canada informs thousands of industry decision-makers. Visit ClaimsCanada.ca

About Newcom Business Media Inc.
Family owned and operated, Newcom Business Media is Canada’s premier B2B publisher, delivering information and marketing services to a wide variety of industries through magazines, websites, trade shows and events. Visit Newcom.ca