Canadian Underwriter
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ICBC road safety program reduce costs incurred by auto crashes


July 29, 2005   by Canadian Underwriter


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Financial costs incurred by companies as a result of auto crashes can leave employers paying for too much, including temporary staff and wages during recovery, recruitment and training costs and unrecoverable vehicle costs.
A new ICBC-supported road safety program, dubbed MISSION POSSIBLE @ Work, will help employees improve driver knowledge and attitudes and help reduce crashes, injuries and fatalities. The program, which mimics a plan developed by the Alberta Motor Association, will be held in sessions running approximately 25 to 45 minutes, will discuss driver fatigue, distraction and inattention,unsafe speed, managing emotions, winter driving and animal hazards.
“ICBC invests in programs like MISSION POSSIBLE @ Work because safer roads help keep insurance rates low and stable for our customers,” Mark Withenshaw, ICBC’s vice-president Loss Management and Operations Support says.
“MISSION POSSIBLE @ Work discusses common, but potentially dangerous driving scenarios – presented at the worksite, during workplace safety meetings.” Sessions are offered to all staff members, regardless if employees drive on the job or not.


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