Applied Systems launching broker benchmark

Brokers looking to measure their performance and growth against their peers will soon have a benchmark.

Applied Systems recently announced a survey to identify common brokerage attributes that create efficient, effective and sustainable business operations.

The insurance software company said survey findings will be shared first with participants and then the broader insurance industry.

“Until now, there hasn’t been a way for brokers to measure the effectiveness of their operations and use of technology relatively to their sustainable growth and profitability,” said Doug Johnston, vice president of partner relations and product innovation for Applied Systems. “This study supports (our) mission to continuously improve the business of insurance.”